GIFT: Learning to Respond to Critiques of Communication Campaigns: A "Speed Dating" Approach

• In Event: GIFTS: Great Ideas for Teaching Students

Abstract

This submission describes an activity designed to help students prepare for final presentations of communication campaign plans to organizations. The activity involves engaging with guest evaluators in a style similar to speed dating.

Author

• Maria Leonora (Nori) G. Comello, University of North Carolina - Chapel Hill