Graduate Programs in Instructional Design & Technology: Factors that Support Program Development, Growth and Sustainability

• In Event: D&D - Principles of Program Design and Development

Short Description

A new program in Instructional Design and Technology was recently developed and started at a medium sized university. As part of the development and implementation process a feasibility study and market analysis was conducted to determine the suitability of creating a new degree program in this field. This presentation will report on the results of the study from 55 businesses that hire instructional designers as well as prospective students’ perceptions of our field.

Author

• Jonathan McKeown, University of Tampa