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This qualitative pilot study evaluated users’ perceptions of the effectiveness of the VineUp program which was used to match industry mentors and engineering students. VineUp is a social media platform with matching capability, similar to what is found with computer dating programs. Data on key characteristics is collected and compatible matches were generated by the program. The mentors and mentees completed a questionnaire and participated in interviews 9 months after the relationship was established to evaluate the effectiveness of the VineUp software in establishing compatible professional relationships between students and industry mentors.