Submission Summary
Share...

Direct link:

Does the modality principle impact today’s learners’ cognitive load, transfer and retention of knowledge?

Tue, Oct 18, 8:00 to 9:00am, Conf Ctr, Ballroom F

Short Description

This presentation provides a mixed methods data-set around effective instructional design for multimedia learning environments regarding the modality principle. The research replicates and counters a seminal study completed by Mayer and Moreno* (1998) which sates in PowerPoint presentations, words as speech, rather than on-screen text, is more effective for low-experience content learners. Data showed that PowerPoint presentations which only included onscreen text were more effective for retention and transfer of knowledge than words as speech.

* Mayer, R. & Moreno, R. (1998). A split-attention effect in multimedia learning: evidence for dual processing systems in working memory. Journal of Educational Psychology, 90(2), 312-320.

Authors