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Research on campaign simulations usually involves long-term collegiate activities. Adapting materials from American Association of University Women and Running Start's "Elect Her" college workshops, our research created a short-term campaign simulation for use in secondary-level social studies classrooms. Sixty-six students in three Advanced Placement US Government classes engaged in a two-day communications-focused elections simulation workshop. Differences in civic engagement knowledge between pre- and post-surveys reached statistical significance. Students' qualitative responses revealed comprehension gains regarding student government's role in allocating money, low-cost advertising, and using "surrogates" to disseminate campaign positions. Student's knowledge of elevator speeches improved substantially. Results indicate short-duration simulations can improve students' civic engagement knowledge when the knowledge is actively used during the simulation exercise.
Taylor Ezra Tillotson, Northern Michigan University
Judith M. Puncochar, Northern Michigan University