Effects of Organizational Pictures and Modality as a Feedback Strategy on Learner Comprehension and Satisfaction

• In Event: 58.066 - Evaluating Multimedia Learning and Instructional Design Principles

Abstract

The purpose of this research was to test whether organizational pictures and modality as a feedback strategy had an effect on learner comprehension and satisfaction. The research design was a 2 Multimedia (Picture Present vs. Picture Absent) x 2 Modality (Narration vs. Onscreen Text) x Trial (Trial 1 vs. Trial 2) with Multimedia and Modality serving as between-subject conditions and Trial serving as a repeated measure. One-hundred fifteen university students participated in the study. Findings show statistically significant increases in comprehension scores from Trial 1 to Trial 2 assessments for all four treatment conditions. Learners in the Picture present conditions were statistically more satisfied with the learning experience. A discussion and recommendations for future research and feedback design are provided.

Authors

• Albert Dieter Ritzhaupt, University of Florida

• Raymond Pastore, University of North Carolina - Wilmington

• Robert Davis, University of Florida

• Jiahui Wang, University of Florida