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Visual Processing of Transformed Texts Among Native Speakers of Chinese and Korean

Sun, April 30, 2:15 to 3:45pm, Grand Hyatt San Antonio, Floor: Third Floor, Bonham D

Abstract

Effects of transformed texts on reading performance among native speakers of Chinese, Korean, and English were examined. One hundred forty three participants (50 Chinese, 55 Korean, 38 native English speakers) read words on the computer screen in different shapes and sizes as well as scrambled letters within the word. Results showed that the interference effect of size and shape on word naming accuracy and latency was robust for all readers. A broad interference effect of scrambled letters on word naming was also found. However, scrambled letters appeared less disruptive to Chinese readers than their Korean and English speakers. Overall, Chinese speakers were less efficient in recognizing atypical words at the sublexical level, but more efficient at the lexical level.

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