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This mixed-method study examined learners’ perceptions of attitudinal learning gains in a MOOC and the impact of their demographics, enrollment purpose, and perception of the most impactful learning activity on those gains. Interview data provided greater insights into survey results, with learners’ sharing thoughts on instructional design choices and learning challenges and how those impacted attitudinal learning. Furthermore, a series of hierarchical multiple regression analyses revealed that age and ethnicity were the best predictors for affective learning gains; gender and perception of impactful activity for behavioral learning gains; and ethnicity, enrollment purpose, and perception of impactful activity for cognitive learning gains. Implications for the design and facilitation of instructional activities in MOOCs designed to enhance attitudinal learning, are discussed.
Sunnie Lee Watson, Purdue University
Ji Hyun Yu, Purdue University
William R. Watson, Purdue University
Secil Caskurlu, Florida State University
Shamila Janakiraman, Purdue University
Holly Fiock, Purdue University