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This study examines how EcoJustice and Soka (Eng. value-creating) teachers find ways to dialogically resist neoliberal values through value creation. A holistic ecocritical critique of public education draws attention to the shadow side of a business ethic, illuminating the absence of interconnectedness and affective knowledge. By making obvious the intersection of social and ecological issues, the EcoJustice traditions challenge students to find and question the roots of their beliefs. Preliminary data analysis points to patterns in both traditions of value creation, evidence of dialogic relations, and development of healthy caring relationships that foster a connection to the natural world. The authors argue these are the types of relationships needed to challenge the destructive neoliberal model.