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This research concerns how a sense of success has been deployed, transformed, and promoted to translate the rhetoric of globalization into educational reform policies before and after the financial crisis (1995-1997 and 2005-2007) in South Korea. Also, it investigates how those translations has constructed, deconstructed, and reconstructed boundaries of a nation, a society, and a family. Using Michel Foucault’s concept of biopower and Jean-François Lyotard’s notion of performativity, this research conducts a deep content analysis of two representative Korean language newspapers. This research concludes that the concept of success was transited from a moderation of pathological feelings, obsession, and madness to the cultivation of care for the self, particularly as a mode of moral reasoning.