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Research has shown that harmful social stereotypes perpetuated about students from disadvantaged groups can negatively influence educational settings. These negative assumptions are influenced by broader discourses about young people, in particular African American males, who are routinely depicted through pathologizing lenses in media contexts (Bogle, 2016). We need producers who have the desire and expertise to create products with positive social development goals and they need production development guidelines that will assist them. With this in mind, I introduce Culturally Relevant Media Production (CRMP), a set of criteria media producers can use to produce effective instructional entertainment content. This approach consists of three criteria: (1) Instructional Methods and Theories, (2) Culturally Conscious Content, and (3) Critical Thinking Skills Support.