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The purpose of this study is to examine the motivations of students for choosing to attend collaborative transnational universities (TNU) in Vietnam. Using grounded theory methodology, we seek to answer our research question: what influences and motivates students to attend a collaborative transnational university in Vietnam? In our preliminary analysis, we find that student choice is affected by multiple overlapping aspects, including the influences of: globalization and global culture, future outcomes affecting university choice, faculty engagement and active teaching, and English language instruction.
Christina W Yao, University of South Carolina
Ngoc Lan Thi Dang, Michigan State University
Kaleb L. Briscoe, Mississippi State University
Trentee L. Bush, University of Nebraska - Lincoln
Courtney R. Collins, University of Nebraska - Lincoln
Minerva Tuliao, Texas Tech University