Practitioner Perspective: Sizzle and Substance

• In Event: Digital College Access and Success Tools: Scholarly and Practitioner Perspectives on What's Working for Generation Z

Abstract

The [name of non-profit removed for blind submission] was founded in 2010 through a partnership with Viacom and the Bill & Melinda Gates Foundation. Its mission is to empower and engage young people and to give them the tools and inspiration to get the education they need to succeed. They use a digital platform, gamification strategies, and a recipe called ‘sizzle and substance’ to inspire and engage students. Since launch they have hosted more than 10 million visits to their website and have built a community of close to a million young people attending over 11,000 middle schools, high schools and colleges throughout the United States. Their executive director will join the panel to share perspectives on forging partnerships with school districts and garnering support from non-traditional educational partners (i.e. corporations and celebrities) to improve outreach to students and ultimately educational attainment.

Author

• Carol Rava, Get Schooled