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International branch campus is a picture depicting that higher education models from developed countries are disseminating to developing countries. Taking New York University as a case, using the methods of document analysis and semi-structural interviews, this study intends to find out what are the core elements standing for develop countries’ higher education models and also accepted by receiving countries. It is found that such core elements comprise the idea of higher education, the governance style of higher education, and the liberal arts education with undergraduate as the main body. Among which, some are the common element of the US higher education model and some are NYU’s distinctions.