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The chants of Black Lives Matter are reverberating through the hallways of universities around the country, forcing administrators to confront longstanding traditions of institutional racism. Protests following the murder of George Floyd put a spotlight on the systemic inequities that continue to plague U.S. society. At the same time, we are experiencing a global pandemic that is disproportionately affecting Black, brown, and Native communities. These events have created a watershed moment in the education system, providing an opportunity for leaders to take responsibility for educational change. This case study will discuss challenges and opportunities faced in the development of an ethnic studies program aimed at addressing issues of diversity, equity and inclusion at a Hispanic-Serving Institution.