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The Mediating Role of Self-Esteem in the Passive Social Network Use and Hedonic Well-Being Link

Mon, April 25, 11:30am to 1:00pm PDT (11:30am to 1:00pm PDT), San Diego Convention Center, Floor: Upper Level, Room 10

Abstract

Guided by social comparison theory and cultural characteristics, our study examined the mediating effect of self-esteem on the correlation of passive use with hedonic well-being. A total of 1004 respondents (Taiwanese & Vietnamese) participated in the self-report study. The results revealed that the mediation of self-esteem in the relationship between passive use and hedonic well-being played differently between Taiwan (a full mediation) and Vietnam (a partial mediation). An integration of social comparison and cultural aspects supported us in explaining how the mediating effect of self-esteem in the relationship between passive social network use and hedonic well-being functioned differently between the Taiwanese and Vietnamese students. The study implications for educational aspects are also discussed.

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