Determinant Factors Affecting the Selection Process of Student-Athletes of NCAA Division I Universities in 2022

• In Event: AERA Graduate Student Research in Progress Roundtable Session One
  In Roundtable Session: College Selection, College Enrollment, International Grant-Making, and Social Media Analysis of a Higher Education Scholarship Program (Table 2)

Abstract

Most institutions place a high priority on attracting and retaining student athletes, with nine schools spending between $1.3 million and $2.5 million in 2019 (Wittry, 2019). Meanwhile, It is crucial to understand the college selection process by student-athletes, especially after the introduction of the interim Image, Name, and Likeness (NIL) rule by the NCAA. The purpose of this study is to identify the most important dimensions in the college selection process of NCAA student athletes after the implementation of the NIL rule. The modified College Selection Process Scale (CSPS) (Nikitina T., 2021) is composed of 32 items and has five dimensions: Athletic Experience, Athletic Program, Academics, Sponsorship, and Outside Influences. Participants will be student athletes from four Divisions I university.

Author

• Tatiana Nikitina, Cleveland State University
  Presenting Author