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The purpose of this multi strategy study is to explore students’ emotions towards Intelligent Technology Systems (ITS) via desktop and VR hardware, along with investigation of the impact on academic performance chiefly but not limited to reading. The theoretical framework for this study is supported by the Control-Value theory which posits that academic emotions may affect learning (Pekrun, 2024) and the Constructivist theory, which proposes that learning is an active and student-centered process of experiential learning (Richter et al., 2025). Additionally, the Technology Acceptance Model (TAM) is incorporated in the context of ITS, as TAM claims that learners’ perceptions of ITS’ helpfulness and ease of use, may impact the likelihood of its use (He et al., 2023).