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This research examines the effectiveness of three different interventions teaching the concept of Levels of Measurement in statistics: (1) text-based lecture notes; (2) infographics; and (3) a two-minute animated video. Undergraduate students’ attitudes toward statistics were evaluated using the Attitude Toward Statistics scale (Wise, 1985), as well as pre- and post-tests examining their understanding of the concept. Three studies were conducted in a course on instructional technology integration in K-12 education. The video group outperformed the others on the post-test and the ATS score, with statistically significant differences presenting in one study. Findings suggest video intervention is more effective for improving students' statistical learning and attitudes, and educators might consider implementing narrative-style videos to teach statistics and increase student engagement.