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The United States has been undergoing democratic backsliding in its recent era. This idea captures the shift away from democratic norms, the erosion of trust in democratic institutions, and a general lack of confidence in the rule and function of democracy as a system of government. Racial threat, scholars have found, is a core driver of anti-democratic attitudes in the public. But how pervasive is racial threat? In this project, I argue that racial threat is chronically salient among the American public. It is an idea that has come to be so activated in the minds of Americans that different, non-threatening information and ideas generate the same threatened reactions. I use multiple complex and simple primes across a series of experiments to show racial threat is chronically salient, and importantly for those concerned with democratic backsliding – when that threat is primed it also causes Americans to express more anti-democratic views.