A Tale Of Trinity In Founder’s Identity: The Case of New Venture Creation

• In Event: 379 - Student Forum Paper Session. Choice, Morality, and (Neo)Liberalism

Abstract

Founder’s identity has been extensively studied regarding its impacts on new venture creation. However, most research focused on the single impact of identity but few explored the mechanisms through which founder’s identity occurred. This study tries to investigate how founder’s identity, through social capital embedded in community and family, influences new venture creation. The results suggest that social capital residing in community ties could strengthen the link between founder’s identity and new venture creation but only apply to Darwin and Communitarian identities. At the same time, structural embeddedness in family positively moderates the relationship between founder’s identity and new venture creation but in an inverted U shape effect.

Author

• Lei Xu, Texas Tech University