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Disappearing into the Object: Aesthetic Enrollment and the Cultural Labor Process

Mon, August 18, 8:30 to 10:10am, TBA

Abstract

This paper brings sociological theories of the labor process into a dialogue with theories of aesthetic experience drawn from the “new” sociology of art and anthropology. Drawing upon Alfred Gell’s aesthetic theory and related empirical research, I present the concept of aesthetic enrollment as a form of managerial control found among support staff in the music industry. In order to illustrate this concept, I present ethnographic evidence gathered in the context of a music-recording studio in Los Angeles, CA. Despite less than ideal working conditions in this context, studio workers claimed to “love” their work. In order to explain this, I argue that aesthetically appealing technological objects serve as mediations between management and worker by allowing an imagined sense of aesthetic agency.

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