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Combining Burt’s (1992: 8-49) research on structural holes (SHs) and Krackhard’s (1990) notion of cognitive networks, I propose the concept of cognitive SHs. I assert that people’s cognition of a person’s SHs is a source of power in organizations. To explore this claim, the data collected in a small firm are studied. The results show that: (1) There are substantial differences between actual and cognitive networks in terms of SHs; (2) Egos’ cognitive SHs are larger than alters’ cognition of egos’ SHs, perhaps because alters have less accurate information of egos’ networks than egos; (3) It’s not egos’ actual or cognitive SHs but alters’ cognition of egos’ SHs that determines egos’ reputational power in organizations.