Building and/or Re-building Your Department’s Brand

Panel Submission Type: Panel/Research Presentation Session

Abstract

Abstract: How does a traditional Radio/TV, Film, COM, or Journalism department re-invigorate its brand to attract students to the program? What new or reimagined laboratories, studios, majors/minors, or workspaces have been added to the traditional programs to continue to attract high quality students? What new technologies and techniques can be added to the curriculum?

Sub Unit

• Interactive Media & Emerging Technologies

Cosponsor

• Interactive Media & Emerging Technologies

Moderator

• Norm Medoff, Northern Arizona University

Panelists

• Stephanie Dean, Middle Tennessee State University

• Clifton Smith, West Virginia University

• Giovanni Castillo, Northern Arizona University

• Jonathan P. Pluskota, Colorado State University Pueblo