XVII Congress of the Brazilian Studies Association

Inclusion of Racial Minorities in Companies in Brazil: An Analysis of Positions, Sectors and Regionality

• In Event: Race, Gender, and Brazil's Labor Market

Abstract

The increase in debate about inclusion and diversity policies in companies in recent years can be attributed to the constant demands of the black movement and the brutal murder of George Floyd. This trigger brought unprecedented attention to the struggle for racial justice, intensifying the debate on corporate diversity and inclusion policies. Although there is no clear understanding of the reasons for this triggering, it is observable that it not only aroused public attention, but also generated a change of perspective. The public began to demand that companies not limit themselves to superficial statements of support for the cause, the demand now is for the effective inclusion of racial minorities at all organizational levels, especially in leadership positions. After three years of progress in the debate on diversity and inclusion in companies in Brazil, the question arises: in terms of function, sectors and regionality, where exactly are racial minorities being included?
In order to answer the central question of this research, the web scraping technique on LinkedIn was used. This quantitative approach was adopted in this work in order to collect information on job openings, sectors, job titles, job descriptions, requirements and data from companies with exclusive affirmative action policies for blacks. The choice for scraping LinkedIn data was based on three reasons: it is the largest job search platform in Brazil, has a large user base and can be used to promote affirmative action.

Author

• Shélida Maria Silverio Pedreira, University of São Paulo