The Effects Of Media Frames and Emotional Trajectories On Emotional Reactions and Cognitive Processing

• In Event: Studies of Message Properties

Abstract

This study uses the LC4MP to make predictions about the motivational activation elicited by short, text-based, media frames, and how this motivational activation might interact with the motivational activation elicited by a subsequent message. Specifically, this study is interested in how the motivational activation elicited by incongruent pairs of media frame and message content effects psychophysiological reactions related to emotion and resource allocation.

Authors

• Travis Loof, Texas Tech University

• Collin Kristopher Berke, U of South Dakota

• Austin Davidson, Texas Tech U

• Robyn Adams, Texas Tech U

• Brennan Greenlee, Texas Tech U

• Linh Nguyen, Texas Tech U

• Justin Robert Keene, Texas Tech University