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Sijia Yang, University of Pennsylvania
- Sat, May 23
9:00 to 10:15
Caribe Hilton, Auditorium
In Paper Session: Anti-Smoking Messages and Campaigns
On Paper: Tailoring By “Cloning”: A User-Based Collaborative Filtering Approach to Recommend Effective Antismoking PSAsAuthor
10:30 to 11:45
Caribe Hilton, Caribe
In Paper Session: Anti-Smoking PSAs, Web and Peer Influences
On Paper: Analyzing Messages for Their Effectiveness: Content and Executional Features on Smoking Cessation AdvertisementsAuthor
- Sun, May 24
9:00 to 10:15
Caribe Hilton, Guayacua
In Paper Session: Social Media, Exercise, and Obesity
On Paper: The Causal Impact of Social Media on Physical Activity: A Randomized Controlled TrialAuthor