ICA's 66th Annual Conference: Arief Huhn, TU/e

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Arief Huhn, TU/e

Fri, June 10
17:00 to 18:15
Fukuoka Hilton, Kiku
In Paper Session: Smartphones (High-Density)
On Paper: Message Design Matters: The Effectiveness of Location Congruency and Openness in Smartphone Ads
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