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This project explores some of the questions posed by Judith Butler’s essay “Is Kinship Always Already Heterosexual?” against the backdrop of a video showing the making of Time’s April 2013 cover, which prophesied “Gay Marriage Already Won.” How is the subject to whom marriage is addressed produced? By what affective means? Drawing on which cultural resources? I seek to excavate my own and others’ subjective investments in marriage and its associated representational strategies at a time when, as Butler argues, it is becoming increasingly difficult to think of and represent coupling and kinship outside of the narrow norms that legitimated and legalized marriage makes.