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Predicting Adolescent Binge Drinking: The Effects of Conversational Valence and the Moderating Role of Peer Popularity on Binge-Drinking Attitudes and Intentions

Mon, May 29, 11:00 to 12:15, Hilton San Diego Bayfront, Floor: 3, Aqua 303

Abstract

Current knowledge on how IC and its underlying aspects operate is limited. Before adopting IC as a strategy for health campaigns it is important to further examine IC and its effects.
In a two-wave study (N = 112; Mage = 18.09 years, SDage = 2.26) we examined the effects of perceived conversational valence and objective conversational valence as well as the moderating role of perceived peer popularity, in the context of IC about alcohol.In predicting changes in binge-drinking determinants one should focus on people’s perceptions of conversational valence and not on objective conversational valence by means of observer codings.

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