Televising Hybrid Music Culture

• In Event: Creativity and Creative Behaviors in Media Industries

Abstract

This paper explores the power dynamics of the Korean television and music industries in the process of cultural hybridization. Drawing upon in-depth interviews with production actors in the Korean television and popular music industries and an extensive analysis of industrial trade publications and scholarly journals, this study calls attention to the power relationship between major television networks and pop music companies in the production of Korean pop boom. In addition, this paper argues that the global spread of Korean pop music strengthens the interdependence of the television and popular music industries in Korean society and brings East Asia to the fore of debates about the production of global culture.
Asia to the fore of debates about the production of global culture.

Author

• Ju Oak Kim, Texas A&M International U