eHealth and the Digital Divide: Do Differences in Demographics Matter?

• In Event: ICA Interactive paper/Poster Session I
  In Interactive Paper Session: Mass Communication Interactive Poster Session

Abstract

Although eHealth technologies offer an alternative to traditional methods of maintaining one’s health, it is possible that this is not equal across demographics as is the case in other avenues of life. This study focuses on whether usage of eHealth technologies support the diffusions of innovation theory and the digital divide. The analysis included secondary data from the 2012 health survey from Pew Research Center’s Internet & American Life Project.
The results indicate that income, education, and age have significant correlations to eHealth usage, but race does not. Additionally, there was a significant relationship found between those living with chronic illnesses and the use of eHealth tools. Discerning why those living with chronic health conditions choose not to use eHealth technologies would benefit healthcare specialists in gaining a better understanding of individuals’ uses of technologies in order to increase their utilization of what is available to them for health maintenance.

Authors

• Nia Mason, Louisiana State U

• Stephanie Whitenack, LSU

• Ember Jones, Louisiana State U