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Helping Those Under Stress: Advice-Giving Strategy is Modulated by Physiological Reactivity to a Plea

Sat, May 26, 14:00 to 15:15, Hilton Old Town, Floor: M, Mozart II

Abstract

The study examines how people physiologically respond to online advice-seeking messages with different valence and arousal levels and subsequently the advice quality. A within-subject experiment was conducted. Preliminary results show that people experience negative emotions when responding to negative or arousing content. They engaged in less cognitive thinking when giving advice to positive content compared to negative content.

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