Mass Communication

Magdalena Wojcieszak, University of California, Davis

From Perspective to Presence: An Alternative Model of Narrative Persuasion - Nuri Kim, Nanyang Technological U; Hye Kyung Kim, Nanyang Technological U; Magdalena Wojcieszak, University of California, Davis; Juan Jose Igartua, U of Salamanca; Cui Min Lim, Nanyang Technological University

The Joint Effects of Imagined Contact and Similarity with the Protagonist of First-Person Narratives Through Identification and Transportation - Juan Jose Igartua, U of Salamanca; Magdalena Wojcieszak, University of California, Davis; Nuri Kim, Nanyang Technological U

I Like Hermione – but I Love Emma Watson: Amicable and Romantic Parasocial Relationships Across Media-Contexts - Nicole Liebers, Universität Würzburg; Nico Anken, U of Würzburg; Isabelle Gaertner, U of Würzburg

Motives for Social TV Viewing Using Public and Private Communication Platforms: The Role of Social Presence - Jihyun Kim, University of Central Florida; Hocheol Yang; Jinyoung Kim, Pennsylvania State U