Divided by Culture: Partisan Imagery and Political Evaluations

• In Event: What the Parties Stand For

Brief Overview

Across four survey experiments we show how non-political objects and activities have taken on partisan meanings and demonstrate how purportedly non-political imagery can affect candidate evaluations.

Authors

• Dan Hiaeshutter-Rice, University of Michigan-Ann Arbor

• Fabian Guy Neuner, Arizona State University

• Stuart Soroka, University of Michigan