The Asymmetric Effects of Party Labels: The Roles of Partisan Cues and Policy Information in the Attribution Process

• In Event: JSS 10
  In JSS Session: Partisanship and Identity in the US

Brief Overview

This study shows that the effects of party labels become potent when an economic event has negative consequences. Supportive evidence is found in a survey experiment that uses interstate corporate headquarters relocation as a salient economic event.

Author

• Joonseok Yang, University of California, Irvine