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Dynamic Persuasion: Decay and Accumulation of the Persuasive Effects of Partisan Media
Sun, April 19, 11:30am to 1:00pm, TBABrief Overview
Using a multi-wave experiment, we show the longevity of persuasive partisan media effects on public opinion and their surprisingly lack of accumulation.
Authors
Zach Markovich, MIT
Justin de Benedictis-Kessner, Boston University
Matthew Baum, Harvard University
Adam J. Berinsky, Massachusetts Institute of Technology
Teppei Yamamoto, Massachusetts Institute of Technology