Who Do You Really Like? Implicit Candidate-Trait Associations in U.S. Democratic Primaries

• In Event: The Psychology of Campaigns & Elections

Brief Overview

We extend our dual-process model of candidate trait evaluations to the Democratic primary context in 2020. Results demonstrate how attention to implicit processes enriches our understanding of the psychological underpinnings of political behavior.

Authors

• Christina E. Farhart, Carleton College

• Aleksander Ksiazkiewicz, University of Illinois at Urbana-Champaign

• Joseph Vitriol, Stony Brook University