Trait-Based Gender Stereotypes and Electoral Contexts: When Do Women Candidates Fare Best?

• In Event: Voter Behavior and Preferences at the Intersection of Race and Gender

Brief Overview

How does the gender composition of an election influence voters’ reliance on gender-based trait stereotypes to evaluate candidates? Do feminine traits always work against women candidates, or does it depend on who they are running against?

Authors

• Elizabeth JoAnn Schmitt, University of Wisconsin-Platteville

• Andra Diana Pascu-Lindner, Rice University