Selling the Affordable Care Act: The Effects of Presidential Appeals on Public Compliance in the Digital Age

• In Event: Political Appeals, Frames, and Sources

Brief Overview

Public interest in the ACA coincided with digital media appearances by President Obama. Using difference-in-differences estimates, I also show that counties with greater access to broadband had larger declines in uninsured rates than other counties.

Author

• Darrian Stacy, United States Naval Academy