Black Women Candidates and How They Show Up: Examining Black Women’s Self-Presentation as Candidates

• In Event: Women of Color in Politics: Campaigns and Perceptions

Brief Overview

We examine Black women's candidate websites to understand what issues they advocate for at the state level and how they present themselves to voters. We use an experiment to examine the effectiveness of these self-presentation techniques.

Authors

• Jamil S Scott, Georgetown University

• Kesicia A Dickinson, Michigan State University