81st Annual Midwest Political Science Association Conference: TikTok as a new technopolitical communication platform towards the 2024 presidential campaign in Mexico: quantitative approach of Claudia Sheinbaum and Marcelo Ebrard.

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TikTok as a new technopolitical communication platform towards the 2024 presidential campaign in Mexico: quantitative approach of Claudia Sheinbaum and Marcelo Ebrard.

In Event: 2024 Presidential Election in Mexico

Thu, April 4, 11:30am to 1:00pm CDT (11:30am to 1:00pm CDT), TBA

Brief Overview

This paper presents the quantitative results of TikTok as a marketing and political communication platform for candidates for the Mexican presidency from 2024 to 2030.

Authors

cyntia Cerón ceron, intercontinental University
Thelma Perez, intercontinental University