Branding and Blaming: How China Narrates the Panda Crisis with the U.S.

• In Event: Public Opinion, Media Framing, and Domestic Politics

Brief Overview

The analysis of news entries from print and digital media in China regarding the panda crisis with the U.S. reveals the state’s sophisticated propaganda strategy, which aims to brand national image while blaming foreign rivals through varied outlets.

Author

• Yuan Wang, Ripon College