Identity as Ideology: Prejudgments and Prejudice in Voter Perceptions of Gay and Lesbian Candidates

• In Event: The Role of Groups in Judgment and Information Search

Brief Overview

Three experiments distinguish prejudgment from prejudice, revealing Democrats’ evaluations as prejudgements (reversible inference) and Republicans’ as prejudice (fixed bias) that reads gay identity as ideology and denies electoral support.

Author

• Martin Naunov, Northwestern University