The Rising Tide that Lifts All Boats? Black Women, Political Communication, and Persuasion

• In Event: Political Communication Strategies in Organizing for Action

Brief Overview

How do Black women organizers try to move the public and how does the public respond? Using qualitative interviews and a conjoint experiment, we find that perceptions of Black women organizers can limit but also enhance the reach of their messages.

Authors

• Kylee Britzman, Lewis-Clark State College

• Karra McCray Gibson, University of South Carolina

• Paul Franz Testa, Brown University

• Tarah Williams, Allegheny College