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From information processing to behavioral intentions: Exploring cancer patients’ motivations for clinical trial enrollment

Fri, November 13, 12:30 to 1:45pm, Hilton Chicago, Floor: Third Floor, Williford B

Abstract

To investigate cancer patients’ motivations for clinical trial enrollment, this study tests the proposition that a model of Risk Information Seeking and Processing could serve as an antecedent to the Theory of Planned Behavior. With data from a telephone survey, we found that risk judgment and affective responses, especially optimistic feelings, had the most consistent relationships with cancer patients’ attitudes and behavioral intentions related to clinical trial enrollment.

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