Health Communication Division

Nick Carcioppolo, Purdue University

Altruism versus Guilt: Message Framing in Organ Donation Public Service Announcements (PSAs) - Amber Reinhart, University of Missouri, St. Louis; Heather Traino, Virginia Commonwealth Univ

A Kernel of Truth? The Impact of Television Storylines Exploiting Myths About Organ Donation on the Public’s Willingness to Donate - Susan Morgan, Purdue University; Andy King, Purdue University; Jessica Smith, Purdue University; Rebecca Ivic, Purdue University

The Persuasive Effects of Audiovisual PSAs to Promote Organ Donation: The Mediating Role of Psychological Reactance - Katherine LaVail, State University of New York, Buffalo; Ashley Anker, State University of New York, Buffalo; Thomas Feeley, State University of New York, Buffalo; Amber Reinhart, University of Missouri, St. Louis

Utilizing media priming and design perspectives to promote joining the Michigan Organ Donor Registry: Evaluating the impact of a multi-faceted intervention - Tyler Harrison, Purdue University; Susan Morgan, Purdue University; Andy King, Purdue University; Mark Di Corcia, Purdue University; Elizabeth Williams, Purdue University; Rebecca Ivic, Purdue University; Paula Hopeck, Purdue University

Susan Morgan, Purdue University