In Competitive Paper Session: 2.13 Gender Differences in Consumption and Their Relations With Identity
On Competitive Paper: Makeup Who You Are: Self-Expression Enhances the Authenticity of Beauty Work

Presenter

In Competitive Paper Session: 2.13 Gender Differences in Consumption and Their Relations With Identity

Session Chair

In Event: Working Paper Session & Reception
In Working Paper Session: 7. Identity and Values
On Working Paper: 7P Firing Founders That Behave Badly: Effects of Moral Versus Type Authenticity on Brand Evaluations

Non-Presenter

In Event: Working Paper Session & Reception
In Working Paper Session: 14. Robots and Artificial Intelligence
On Working Paper: 14J When Humanization Backfires: Consumer Preference For Algorithmic Product Curation

Non-Presenter

In Event: Working Paper Session & Reception
In Working Paper Session: 4. Aesthetics
On Working Paper: 4D The Cost of Looking Natural: Why the No-Makeup Movement Led Consumers to Buy More Beauty Products

Presenter

In Special Session: 7.6 The Essence Conveyed by Origins, Creators and Products: How Consumers Perceive Value
On Session Paper: When Heritage Branding Limits Innovation

Non-Presenter