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College Student Profiling And Mobile Device Ownership

Thu, Oct 20, 1:00 to 2:00pm, Conf Ctr, Pavilion 3

Short Description

The present study is intended to serve two purposes: (a) follow up on an earlier multiple regression study on four predictor variables, USC, IUC, ICC, and AFF and one criterion variable, ITT, using archival data and four analyzed student profiles/clusters, and (b) explore to what degree these predictor variables and student clusters predict ownership of mobile devices. Preliminary results suggested that student clusters hardly predict mobile device ownership of any sort, but student affinity for technology does.

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