The 2011 Marketing & Public Policy Conference (MPPC) will be held once again in Washington, DC. MPPC is the premier national and international event for marketing academics, public policy makers, and marketing practitioners interested in social and public policy. The conference provides a great forum for individuals with a variety of backgrounds to discuss important public policy issues facing consumers throughout the world.
We are asking individuals from the academic, municipal/state/national governments, consumer welfare organizations, and legal communities, along with other interested parties, to submit abstracts, completed research papers, and special session proposals that address significant issues at the intersection of marketing and public policy.
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